“We know where we want to go, and we have found the partner to take us there.”
Jean-François Le RudulierGroup CIO · Groupe Hedis
AI agents for B2B commercial operations
Built for the companies Europe runs on.
Catalog builds and deploys AI agents for Europe’s mid-sized B2B companies that make, move and distribute products. We start with order intake, then expand across commercial workflows — giving your team more time and insight to serve customers and sell.
100+
mid-sized companies served6
countries in Europe€1B+
worth of orders processed15
agents shipped
What we build
Start with order intake — where AI proves ROI fastest.
A selection from the library — five of our 15+ agents in production.
Cross-functional
Inbox labelling
Tags land on every email, right inside the mailbox. Standard tags or your own, described in plain language. The whole activity shows up on one dashboard.
- 3 daysset-up
- 100%of emails auto-tagged
Admin
Order capture
An order arrives as a PDF, an email, a spreadsheet. Catalog reads customer, header and lines and drafts the order in your ERP. What is missing, your team completes — and Catalog learns.
- 70%data-entry time saved
- 3 weeksramp-up
Sales
Quote follow-up
A quote went out, no purchase order came back. Catalog notices and sends the follow-up, in your rep's tone, until the customer replies.
- +10%conversion on quotes
- 2 daysset-up
Sales
Cross-sell optimizer
A chain: the order is read, captured, checked against your opportunity rules — and the sales rep gets a call script to make it bigger.
- +5%average order value
- 3suggestions per order, at most
Supply
Supply reconciliation
Your purchase orders against the supplier's acknowledgments and invoices, line by line. Discrepancies flagged, confirmed dates collected, before you pay.
- 100%of acknowledgments checked
- 80%order-acknowledgments reconciliation time saved
Outlook
FavorisBoîte de réception128Éléments envoyésBrouillonsDossiersCommandesDevisRéclamations
Boîte de réceptionPar date ∨
Société Dupont SAS09:15Commande de 50 unités – Réf. XJ-200Order
Ateliers Martin IndustrieHier 16:42Demande de devis pour pièces usinéesQuote request
Beaumont & Fils SARLHier 11:03Suivi de commande n° 450078
Groupe LefèvreMar. 14:28Réclamation – Livraison incomplèteClaim
TechniPro SolutionsMar. 10:17Nouveau projet – Demande de devis
Industries RocheLun. 15:55Facture 2025-0311 – échéance dépasséeLate payment
TagsYour tags
Describe a new tag in plain language
Customer mentions an unpaid invoice or a payment delay
Tag created · learning from 3 examples
Order captureBON DE COMMANDEN° BC-2025-0417
From: commande@dupont-fils.fr · BC-2025-0417.pdf
Read from the document
CustomerSociété Dupont SAS
ReferenceBC-2025-0417
Lines5 lines · 98,40 €
Delivery dateNot on the document
Confidence 98% · 1 field for your team
ERP · Sales orderDraft
Société Dupont SAS
BC-2025-0417
5 lines · 98,40 €
to complete
Entrepôt principal
Filled by Catalog · nothing re-typed
Quote follow-upQuotes awaiting a purchase order
QuoteCustomerSentStatus
Q-2417Alex Morgan · Sotrel12 days agoFollow-up dueFollow-up sentReply received
Q-2431Nadia Roux · Fermetal6 days agoWaiting
Q-2433Karim Bel · Isoplast4 days agoWaiting
Q-2440Léa Fontaine · Aquatub1 day agoWaiting
Day 0
SentDay 5
Follow-upDay 12
Follow-upReply
SentDay 5
Follow-upDay 12
Follow-upReply
Outlook · New message
ToAlex Morgan
SubjectRe: Quote Q-2417 — still needed?
Hi Alex,Just checking whether you had a chance to review our quote for the cable-tray sections.Happy to adjust quantities or timing if anything changed on your side.Best regards,
Sophie
SendSent · 09:41
Order PO-2025-0417 · Altima IndustriesOrder lines
ItemQtyAmount
Cut-resistant work gloves · size 910185,00 €
Earplugs · SNR 33 dB · box of 200147,00 €
High-visibility vest · class 2260,00 €
Safety helmet · vented3129,00 €
Anti-fog safety glasses484,00 €
Total421,00 €505,00 €
Sales opportunities 1 active
Free shipping threshold
421 € of 500 €Threshold reached
79 € missing. Suggested from the customer's history:
Anti-fog safety glasses4 × 21,00 € · bought in MarchAddAdded ✓
Nitrile gloves · box of 1002 × 19,50 €Add
Call script“You are 79 € from free shipping — the anti-fog glasses you ordered in March would cover it. Shall I add four?”
Reconciliation · PO-2026-01234 · Acme ComponentsAction requiredLineItemPO qtyAck. qtyPO priceAck. priceDelivery
1Steel plate 10 mm100100 12,50 €12,50 € 01/06
2Aluminium profile2510 21,50 €21,50 € 06/06 confirmed
3Hex bolt M101010 0,95 €0,95 € 03/06
4Nylon washer200200 0,08 €0,08 € 10/06
5Copper wire 2.5 mm²5050 23,90 €25,40 € 06/06
Discrepancy captured307,60 €before payment
Draft the email to the supplierEmail drafted · 2 lines to confirm ✓
Want to discover more on our library of 15+ agents?
Catalog works with your existing systems.
- Infor
- and more
A short video
A short video
In their words
Jean-François Le RudulierGroup CIO · Groupe Hedis“Our day was roughly 60% order administration and 40% selling. We wanted to flip that.”
Gérald FarfouillonTechnical Director · Inter Inox“Frankly, it is far more rewarding for the team to check than to type.”
Rozenn Le CromOrder desk team lead · Nat&FormLe Plateau — a podcast by Catalog
To build for the mid‑market, we stay close to it.
We launched Le Plateau to give the floor to leaders of mid-sized companies and public institutions.
Alexis Bacot · AI lead · Direction générale des EntreprisesAI: is France missing the turn?53 min
Céline Bourdin-Stepak · CEO · Manufacture de l’ÉphémèreAI, industry and succession: the view of a CEO who makes 40M products a day43 min
Arnaud Chervin · Head of customer service · AldesLean, AI and customer service — what really creates value32 min
About Catalog
Four years in. Still building.
Julien and Maxime founded Catalog by combining two kinds of experience: deploying AI in large organisations and building software for complex, data-intensive environments.
Julien Bellemare
Co-founder & CEO
Eight years at BCG, including four focused on digital, data and AI. Graduate of HEC Paris and École Polytechnique.
LinkedIn
Maxime Poitevineau-Millin
Co-founder & CTO
Second-time founder and engineering leader with experience across complex, high-volume and security-critical systems. Graduate of ECE.
LinkedIn
We are backed by leading investors.
Join Catalog
The work is big. Your role will be too.
We are at the stage where every new hire can materially shape the company.
We are looking for people who want unusual scope, high standards, and a direct hand in defining what comes next.
EngineersSalesOperationsMarketingEngineersSalesOperationsMarketingEngineersSalesOperationsMarketingEngineersSalesOperationsMarketing
